Ick!
**I just realized that none of the women in this commercial bear even the slightest resemblance to Angelina Jolie.
Wednesday, November 14, 2012
Oh Chanel Marketing Department - Do You Think This Is Better?
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Believe it or not I haven't see the ads. He does look rather hopeless tho.
ReplyDeleteDarla
You are lucky, Darla. Because the audio is 10 times worse than the visual. I might try and write some of the dialogue down next time, but didn't have the stomach for it today. I think he might be saying that Chanel No. 5 is "inevitable", or something even more stupid than that.
ReplyDeletehe he, ick is the word - Angelina probably wanted nothing to do with it, even in facsimile! I haven't seen the new version, but then, I don't want to see "him" again!
ReplyDeleteI haven't seen the original, nor this add on. Probably a good thing, judging from what you have reported.
ReplyDeleteIt's almost enough to make me throw away my prized Chanel No. 5!
Hi Patricia - The newer version is almost worse, because you see all these beautiful images and you think Chanel got the message and got rid of Brad - and then there he is, saying things even more moronic.
ReplyDeleteHi Sanda - I haven't enjoyed my Chanel nail polish since the Brad commercials, but lots of other polishes are almost as good, and not all that different. Perfume is a whole other thing. You can't just stop using something that smells as wonderful on you as No. 5 (for those whose skin type makes it smell great, of course).
ReplyDeleteI read somewhere that psychological research supports the idea that 'no advertising is bad'. The aim is to make the brand name stick in the brain, even if it's with a negative connotation. Humans being what we are, we somehow lose the negative bit and just keep the brand name. So Chanel may be winning even though we all think Brad looks and sounds mental. It's a strong enough name, I'm guessing, to survive any fallout. Perhaps it's an age thing and the younger women think he's dreamy.
ReplyDeleteHi Shelley - I remember hearing the same thing about advertising never being "bad" if it got people talking. But do you recall the United Colors of Benneton, at the height of their popularity using a series of ads, featuring children - one in particular saying "White Angel, Black Devil", and another one showing a baby being born. I think that was the beginning of the realization that the buying public "votes with their pocketbooks" on whether they love or hate an ad campaign.
ReplyDeleteI missed that Benneton commercial...boy am I glad I did!
ReplyDeleteI'll bet that Benneton lost way too many customers when they used it.
ReplyDelete